Quality is a measure of purity, strength, flavour, colour, size, maturity, workmanship and condition or any other distinctive attribute or characteristic of the product. Quality Assurance Programme planned for the operation is an indication of information on all the factors of characteristics of a product affecting the quality of the product.

"It serves as a nerve centre for Management".

• Control over Raw Materials through Specifications / Standards
  
• Improvement / Development of Product Quality
  
• Improvement in “On Line Processing” resulting saving of cost of production
  
• Processing of product as per local / international specifications / standards
  
• Greater consumer confidence in uniform and high quality of the product.

Additional responsibility of quality assurance is – to take care the consumer complaints. A proper plan is to be made for consumer complaints as under.

• Identification of type of complaint, whether it is of general nature or related with the product
• Complaint related to the packaging or product
  
• Interaction with marketing and sales department of the company
  
• Interaction with the top management, if there is any specific complaint

We define quality according to the International Health Standards.

• To provide safe and healthy food products to the consumers
  
• To ensure continuous quality improvement
  
• To assure quality by a certified system in conformity with International standards.
  
• To set and achieve high targets on quality
  
• That the quality is the responsibility of all personal
  
• To provide quality of work life for all personal

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